Only takes 7 seconds to make a great first impression ‚ make it count with our award-winning7SECONDShair system. 7SECONDS BlowOut Creme will blow your mind, and your hair. Its blow-controlling formula extends the life of your blowout by eliminating frizz, leaving hair smooth and shiny without buildup. Blow by blow your brush will effortlessly glide through hair, keeping strands protected and perfected for a long-lasting finish. So go on, and blow on, and on, and on.